Discovery & Fit
We start with your market—not a generic template.
- Review your service area and roofing services
- Understand capacity, goals, and current lead flow
- Discuss budget, follow-up, and sales process
How it works
A Clear Process. Built Around Your Market.
From the first strategy conversation to ongoing optimization, every stage has a purpose, a clear owner, and a practical next step.
Campaign Strategy
We turn the discovery into a practical acquisition plan.
- Define the homeowner audience and geographic focus
- Shape the offer and campaign messaging
- Plan creative, lead flow, and measurement
Build & Launch
We assemble the campaign infrastructure and prepare it for market.
- Create Meta campaigns, ads, copy, and lead forms
- Configure tracking and delivery settings
- Complete launch checks before campaigns go live
Lead Delivery
Homeowners who express interest enter the agreed lead flow.
- Collect relevant contact and project details
- Route inquiries through the agreed process
- Give your sales team a clear handoff point
Optimize
We use real response to improve the system over time.
- Monitor delivery and lead patterns
- Test creative, copy, audiences, and campaign variables
- Shift resources toward stronger opportunities
Report & Scale
You get visibility into activity and informed next steps.
- Review campaign and lead performance
- Identify constraints and improvement opportunities
- Scale responsibly when the data and operations support it
Fast follow-up completes the system.
Alethia Solutions creates and manages the acquisition engine. Your team’s speed, qualification, inspection process, and sales execution determine what happens after a homeowner raises their hand.
Build your next growth channel
Ready to Build a More Predictable Pipeline?
Let’s talk about your roofing company, your market, and whether Alethia Solutions is a good fit.
Book a Strategy Call